E3 Day 2016 2 – Microsoft, Ubisoft and Sony Blog
E3 2016 Day 2
We had another early start today with the Microsoft conference starting at 9:30 AM PST. To ensure a spot at the conference we had to leave our hotel by 7:00 AM to account for downtown LA rush hour. Since we had to get up so early we had a simple to-go breakfast from our hotel, a La Quinta.
The Microsoft conference was held at The Galen Centre and was well run, with the line-ups and check-in being fast and organised. While the conference contained many new announcements, few of them weren’t already leaked (Xbox One S, Project Scorpio, Dead Rising 4) making their impact, unfortunately, less impressive. Didn’t get a chance to watched the conference? You can find a summary of the Microsoft Conference here.
After the Microsoft conference, which ended around 11:00 AM, we had to go straight to our car and drive to The Orpheum Theatre about 20 minutes away for the Ubisoft conference that started at 1:00 PM. Once we found a parking spot, we had just enough time to grab a coffee and quick lunch. We stopped at a place called ilCaffè because it was right across from The Orpheum Theatre. It was pricey and quite hipster with their glass-jarred all natural cream, and potted succulent plants at each table- but the food was good! I had a tomato mozzarella panini, and Nic had a salami panini.
The Orpheum Theatre, built in 1926 was a beautiful venue, fully staged in coloured lights and Ubisoft branding. This year is Ubisoft’s 30th anniversary, making the conference extra special. With a great laid-back vibe, they were giving out caramel corn and movie theatre popcorn before the conference began. This conference was probably the funniest of the day, starting out with a comical Just Dance routine, and followed highlights like new South Park: The Fractured But Whole gameplay. You can see a full summary of the Ubisoft conference here. On our way out, they were giving away boxes of Ubisoft 30th anniversary postcards. For a chance to win one, follow @tetraninja on Twitter and stay tuned for a giveaway.
The Ubisoft Conference ended at 3:00 PM and we had to be at the Sony conference by 4:30 PM for parking, queuing, and security. After the Ubisoft conference, we went out for dinner at Umami Burger because it was right next to the theatre and we were short on time. The burgers are made in house and are good, but simple. The service was excellent, but the food was nothing to go out of your way for in our opinion.
The Sony Conference was held at The Shrine Auditorium, right next to The Galen, where we were this morning for Microsoft. This conference was the best of E3 due to constant reveals of new games such as the new God of War game and the reveal of Hideo Kojima’s Death Stranding. Overall, the Sony conference was run very well. There was free food and alcohol before being seated and the conference contained back-to-back trailers with few interviews (which fans always enjoy). Missed the conference? See a quick summary here to catch up.
— Nic (Tetra Ninja) (@TetraNinja) June 14, 2016
After the Sony conference, we headed straight back to The Galen around the corner for the 8:00 PM Xbox Showcase. This event was also organised very well, with a very fast check-in and few wait times for hands-on games. Additionally, upon entry every guest was given a Xbox USB for capturing footage at the event, with every game stall already set up with capture equipment. Nic captured Outlast 2 and We Happy Few footage. We also had an opportunity to take several photos of the Xbox One S and Xbox Design Lab custom controllers. We enjoyed complimentary food and beverage before heading home after a very long day. On our way out we received another USB in the form of a mini Xbox One.
Luckily we don’t have to be downtown until noon tomorrow so we can rest up a bit tonight. Tomorrow we have appointments on the E3 show floor with Ubisoft, Warner Brothers and EA to name a few. Tune back in tomorrow for the first day of the E3 convention show floor. Thank you for reading!